Saturday, 22 April 2017

MORE CHAMPAGNE AND FEMINIST WINE

Sometimes I feel if someone wants to progress their business, especially internationally, they need to take cognisance of the local language and attitudes.


Fagot Champagne? Not for the USA market.


Darling are you ready for a Prat?

The next bottle I really don't understand. The previous Champagnes were obviously family names that get lost in translation. The wine below seems to be marketing itself for girls. 'Le Concours Féminalise base sur le concept original d'un concours de vins exclusivement dégustés par les femmes.' Perhaps I don't understand the nuances but it does seem to be potentially halving the market or perhaps women and men have quite different palets for wine. Is a medal winning Samur from the Concours Mondial des Féminalise really different from a medal winning Samur from any of the many Concourse de Grande Vin de France? Or is someone trying to get women to drink more wine? 


A Gold Medal Saumur - Concours Mondial des Féminalise.

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